LEARN - EVENTS

OUR NEXT EVENT...

February 10, 2010, Wednesday
Richmond 2010 Advertising Bowl VIII
Our Annual Review of the Year's Biggest Super Bowl Commercials

When: Wednesday, February 10, 2010
              5:30 PM - 8:00 PM

Where: Home Team Grill (Fan Location)
            1630 W. Main Street (at Vine), Richmond, VA 23220 (map)

RSVP: Monday, February 8, 2010

Calling all AMA-Richmond members and attendees who are football fans, friends of football fans, friends of friends of football fans and those who watch the Super Bowl just for the commercials (you know who you are). You won’t want to miss this special event!

We’ll watch the commercials together. We’ll laugh. We’ll High-Five. We’ll say “What were they thinking?” And, we’ll have a blast as we share our thoughts together!

Registration and networking begins at 5:30 p.m. The show starts promptly at 6:30 p.m

Cost: Members $15, Non-members $25, Students $15

Your favorite tailgating snacks, 1 complimentary drink ticket and non-alcoholic beverages will be provided.

Wear your favorite team jersey! NFL, College, your son’s team…you get the point…wear it and let’s have some FUN! Don’t forget to wear your permanent AMA name badge.

Proceeds benefit the Robert R. Barber Student Endowment Fund of the American Marketing Association-Richmond Chapter.

Reservations go faster than a quarterback sack so register by Monday, February 8 at 5:00 p.m.

This event is hosted at Home Team Grill.

Go for the EXTRA POINT: Increase your company's visibility in the Richmond marketing community by sponsoring the 2010 Advertising Bowl! Contact Todd Wilcox or Peter Larsen for more details.

Sponsored by:

UPCOMING EVENTS - MARK YOUR CALENDAR

Check Back Soon!

PAST AMA-Richmond EVENTS

Market Dialogue - Members Only
Tuesday, January 26, 2010
“Setting Sail with a Business Advisory Board” features John Sarvay of Floricane, a local strategic planning firm.

SPEAKER: John Sarvay, owner Florican

WHEN: Tuesday, January 26, 2010
               Networking and Continental Breakfast 8:00 - 8:30 a.m.
               Presentation 8:30 a.m. - 9:30 a.m.

WHERE: Visual Arts Center
                 Weinstein Room
                 1812 West Main Street
                 Richmond, VA 23220-4520
                 (804) 353-0094

COST: This free event is for Members Only

RSVP & CANCELLATIONS: Monday, January 25, 2010, 12:00 noon

Host and Coffee Sponsor: Visual Arts Center

John will share his experiences of launching a new business during the recession and the value of establishing an advisory board of professionals who knew more about starting and operating a business than he did. After a few fits and starts, the Floricane Advisory Board did exactly what it was designed to do -- it kicked John’s entrepreneurial butt up-and-down the street a few times and challenged him to get serious about his business.

If you own a business or are considering launching a new venture, you’ll hear about the huge value in understanding different ways to invite experts and seasoned businesspeople to the table that will provide advice and challenge your perspectives. Several members of Floricane’s advisory board will be in attendance to answer questions after the presentation.

About John Sarvay

John Sarvay is the owner of Floricane, a strategic planning and facilitation business launched last year in Richmond. Floricane is focused on helping nonprofit and small organizations build or enhance their vision, strategy and culture. Sarvay brings a unique background to his new business — one that spans two decades of work in journalism, strategic communications, organizational planning and leadership development

John has worked for Circuit City, Virginia Commonwealth University, Richmond Times-Dispatch, and Luck Stone Corporation. He received his Nontraditional Studies degree from VCU and has completed studies in organizational development at Georgetown University. He is also the award-winning publisher of several local weblogs -- including the community-focused Buttermilk & Molasses. He was named one of Style’s “Top 40 Under 40” and Richmond Magazine’s “Best of Richmond” for his blogging.

Tuesday, December 1, 2009
Holiday Party - Members Only

WHERE: The Old City Bar  (in the bottom)
                 1548 East Main Street
                 Richmond, VA 23219
                 644.1702

WHEN: December 1, 2009 from 5:30 p.m. – 8:00 p.m.

COST: Free to Members - No Guests

RSVP: Monday, November 30, 2009 5:00 pm 

Deck the halls for a celebration
Fa La La La La La La La La
This event is better than a week’s vacation
Fa La La La La La La La La
Food and drinks—it’s a marketing party
Fa La La La La La La La La
Members only—don’t be tardy
Fa La La La La…La La La La!!!

Kick off the Holiday Season with your marketing friends for an evening of holiday cheer and fun!

Registration:
CVENT invitations have been sent.

Catered by:
White House Catering

Sponsored by:

Market Dialogue - Members Only
Tuesday, November 24, 2009
The Healthcare Challenge—What Marketers Should Know

SPEAKER: Dan Maloy, Founder of The Maloy Group

WHEN: November 24, 2009 from 8:00 a.m. – 9:30 a.m.

WHERE: McKesson Medical-Surgica (map)
                     Training Room
                     8741 Landmark Rd,
                     Richmond, VA
                     (804) 553-7920‎

PARKING: Please park in the overflow parking area located on
                     the right side of the building.

                     Main Entrance: Enter through the main entrance and
                     sign in for a visitor's pass. The MD will be located in the
                     McKesson training room.

COST: Free to Members - No Guests

RSVP & CANCELLATIONS: Monday November 23, 12:00 noon

CVENT: Invitations went out Thursday, November 19.

The Maloy Group provides marketing and strategy services to emerging and established healthcare companies. Leveraging his experience, knowledge and relationships, Dan leads companies into the complex healthcare market. His clients range from individuals in the start-up phase of their venture to established organizations.

Dan will share about the various components of the marketing messaging required to successfully introduce products into the healthcare market as well as the process of connecting and translating the message to the ultimate customers.

A continental breakfast is being provided by Mailing Services, Inc.

Breakfast Sponsor :

Market Dialogue
Thursday, November 5, 2009
Breakfast Buzz Networking with AMA

WHEN: Thursday, November 5, 7:30 am - 9 am

WHERE: Silver Diner – Innsbrook, Cox and West Broad Streets (map)

COST: Free to members and their invited guests

ATTIRE: Business Casual

RSVP: to Cheryl Kosakowski at cheryl.k123@hotmail.com or 683-1545

Join AMA-Richmond for an informal gathering for the sole purpose of networking. There will be no specific topic -- just a group of marketers getting together in these challenging times to make introductions and see if we can help each other.

The event is FREE for members and their guests. (If your company has any current openings, please come and share this information with the attendees. If you are not able to come in person, send information about open positions to Cheryl. We will announce this information at the event in an effort to help our fellow AMA members who are currently searching for work.)

Market Dialogue
Tuesday, October 27, 2009
Interactive Brand Engagement---a Strategic Perspective

Time: 8:00 a.m.

Speakers: Ron Fink, Managing Partner of Strategic
                       Marketing Solutions, LLC (bio)
                    Joseph Ruiz, Managing Partner of
                       Strategic Marketing Solutions, LLC
  
Location: Strategic Marketing Solutions, LLC
                   Electric Cooperatives Building
                   (Parking and entrance on
                    Innslake Dr.)
                   4201 Dominion Blvd. (building entrance & parking lot faces Innslake Dr.)
                   Glen Allen, VA 23060  (map)

Directions to Strategic Marketing Solutions:
Come in to the main entrance of Innsbrook at Broad St.and Cox Rd.
Turn left at the first stop light (Innslake Dr.)
Turn right into the parking lot of the 2nd building on the block . It’s the Electric Cooperatives Bldg. (If you get to the stop sign at Innslake and Dominion Blvd, you’ve gone 100 feet too far)
Once inside the building, walk past the receptionist’s desk to the conference room behind her.


Cost: Free – No guests – members only

Come join your fellow marketers on Tuesday, October 27th for a Market Dialogue event

AMA-Richmond guest speakers Ron Fink and Joe Ruiz, Founders and Managing Partners of Strategic Marketing Solutions, LLC will speak on “Interactive Brand Engagement---a Strategic Perspective”.

With over 65 years of combined marketing experience, Strategic Marketing Solutions, LLC has been helping consumer packaged goods, healthcare, and financial service clients address their critical marketing challenges. Come hear how some companies have effectively used interactive marketing to get to the right audience to help build sales and enhance their brand. Then, join in on the discussion of how your company and others are integrating interactive marketing into the marketing mix.

Sponsored by:

 

AMA Market Dialogue - September 29, 2009

AMA-Richmond presents Market Dialogue:
Your opportunity for interactive dialogue with your AMA colleagues.

Join your marketing friends on Tuesday, September 29th, for a very special Market Dialogue event, “Agency reveals all”—a book review by Doug Burford, 40+ year Richmond ad man, owner of Burford Advertising, and author of the book “Agency reveals all”.

“I thought I should write a book, a book that will never be a bestseller, but may help a few people discover that advertising is one of the few professions where you can not only sell things, but you can do things that save the planet and people on it.”

Right On.

The book can be purchased ahead of time at the VCU Barnes and Noble. All proceeds go to the VCU Mass Communications Scholarship Fund.

This event is hosted by Burford Advertising.

When: September 29, 2009
              8:00 a.m. – 8:30 a.m. – Continental Breakfast & Networking
              8:30 a.m. – 9:30 a.m. – Presentation / Dialogue

Speaker: Doug Burford

Topic: “Agency reveals all” – a book review by Doug Burford

Where: Burford Advertising  (map)
              125 East Main Street
               Richmond, VA 23219
               804.780.0354
               www.burfordadvertising.com

RSVP: Monday, September 28, 2009


Market Dialogue is for AMA-Richmond members only, at no charge. Members are permitted to register up to two individuals who may attend with the member as guests. Please indicate your guests’ names at the time of your registration.

Attendance will be limited to the first 20 registrations. After 20 registrations, interested members will be placed on a waiting list pending confirmation of any cancellations. If you are one of the first 20 to register and are unable to attend, please contact Melissa Young at 804-359-2788 or melissa@mailingsvc.com so we may offer your spot to the next member on the waiting list.

Attire is Business casual

Market Dialogue
Tuesday, August 25, 2009
Twitter, tweets, retweets and tweetups. Does it make sense for YOUR business?

SPEAKER: Sally Witzky - Owner and President of
                      Traction Group LLC

TIME: 8:00 a.m. – 8:30 a.m. – Continental
            Breakfast & Networking
            8:30 a.m. – 9:30 a.m. – Presentation /
            Dialogue
            9:30 a.m. – Optional Tour of Sheraton Richmond West

LOCATION: Sheraton Richmond West Hotel
                        6624 West Broad Street
                        Richmond, VA 23230  (map)
                        804.285.2000

Join your marketing friends on Tuesday, August 25th, for a Market Dialogue event, “Twitter, tweets, retweets, and tweetups. Does it make sense for YOUR business?” Featuring AMA-Richmond guest speaker Sally Witzky, Owner and President of Traction Group LLC, a newly-formed agency helping small business owners and speakers achieve success utilizing social marketing.

With nearly 20 years of marketing agency experience, Sally Witzky “has a passion for helping talented people get to the next level and for helping successful businesses continually adopt change and maximize performance.” Sally will share Twitter strategies and secrets as well as traction tips that will make your business TWEET!

Oprah tweets! Ashton tweets! Even AMA-Richmond tweets! How about you?

This event is hosted by Sheraton Richmond West. We invite you to join us at this new venue with a “larger than ever” capacity area! Continental breakfast will be provided by Sheraton Richmond West.


Market Dialogue is for AMA-Richmond members only, at no charge. Members are permitted to register up to two individuals who may attend with the member as guests. Please indicate your guests’ names at the time of your registration.

We are kicking off the 2009-2010 Market Dialogue Series in a larger capacity area. Attendance will be limited to the first 60 registrations. After 60 registrations, interested members will be placed on a waiting list pending confirmation of any cancellations. If you are one of the first 60 to register and are unable to attend, please contact Melissa Young at 804-359-2788 or melissa@mailingsvc.com so we may offer your spot to the next member on the waiting list.

Market Dialogue
Thursday, July 30, 2009,
Networking “Happily Ever After”: Brand Yourself with a Remarkable Story

SPEAKER: The Mighty Casey – Casey Quinlan

DATE: Thursday, July 30, 2009

TIME: 5:30 – 6:30 Social
            6:45 – 7:45 Speaker Workshop

LOCATION: Easy Street Café
                        2401 W. Main Street
                        Richmond, VA 23220  (map)
                        804.308.8576

Do you look forward to business networking events, or do they make you feel like a hamster on a wheel? Show up, say your name and your job title, exchange cards, next. Learn how to get positive attention in today’s attention economy by developing a remarkable story – your personal brand. Casey Quinlan, the Mighty Mouth of Mighty Casey Media, will show you how to develop your branding story, using a question-and-answer process that helps you build a value statement – a story – that connects with your target audience and makes them want to know more.

Get attention, be recognized, become a rain-maker – and make networking fun. Tell a remarkable story.

BEVERAGES: Easy Street

FOOD: Appetizers - Easy Street

INVITED: Open to Everyone!

ATTIRE: Business Casual

COST: Members $15
              Students $15
              Guests $25

RSVP: July 29, 2009