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LEARN -
Bios
Dan Heath, author Made to Stick: Why
Some Ideas Survive and Others Die
Dan
Heath is co-author, along with his brother Chip, of the book “Made
to Stick: Why Some Ideas Survive and Others Die”—a Business Week and
New York Times bestseller that has been translated into 27
languages. Amazon readers voted it one of the top 100 books of 2007,
and Amazon editors named it the #2 business book of the year. Dan
co-authors a monthly column for Fast Company magazine and serves as
a Consultant to the Policy Programs at the Aspen Institute. He has
taught and consulted on the topic of "making ideas stick" with
organizations such as Microsoft, Macy's, Nestle, and the American
Heart Association.
Prior to joining the Aspen Institute,
Dan conducted research and wrote case studies for Harvard Business
School, and more recently, he worked and taught in the executive
education division of Duke University. Dan is also the co-founder of
a startup textbook publishing company in Austin, TX, called
Thinkwell—which will celebrate its 10th anniversary this fall. Dan
received a BA from the University of Texas and an MBA from Harvard
Business School, and he now lives in Raleigh, NC. A proud geeky
moment for Dan was his victory in the 2005 New Yorker Cartoon
Caption contest, beating out 13,000 other entrants.
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